A beautiful woman swiping on dating apps

The Dark Side of Dating Apps

Dating apps have become a ubiquitous part of modern dating culture. With the promise of finding love at your fingertips, they have attracted millions of users worldwide. However, despite their popularity, dating apps often fall short of their promise, leading to frustration and dissatisfaction. Here’s a deeper look at why dating apps don’t work and why they are a pain for society.

Addiction to Swiping

One of the primary reasons dating apps fail is the addictive nature of swiping. Users often find themselves endlessly swiping through profiles, not necessarily looking for a serious relationship but merely killing time. This behavior is pervasive; people swipe while on public transport, at work, or even when they are with friends.

The constant swiping creates a superficial engagement with the app, where matches are made, but little effort is put into getting to know the person behind the profile. Women, in particular, who receive countless matches, might swipe through numerous profiles without seriously considering any of them. This leads to a cycle of endless matching but no substantial connection.

For men, this scenario is equally frustrating. They often find that their matches respond to initial questions but show a lack of genuine interest or fail to ask questions in return. This repetitive, unfulfilling interaction can result in spending hundreds of hours with very poor results, leading to a sense of futility and frustration.

A Business Model That Thrives on Singleness

Dating apps are businesses, and like any business, their primary goal is to keep customers coming back. The paradox here is that dating apps make money by keeping users single. If everyone found a long-term partner quickly, the business model would collapse. Therefore, these platforms are designed to keep users in a perpetual state of dissatisfaction, always searching for a better option.

This creates a world where individuals are never truly satisfied with their current matches. The idea that a perfect partner is just a swipe away encourages users to constantly look for better options rather than investing in their current relationships. This behavior undermines the potential for genuine connections and long-term relationships, fostering a culture of fleeting interactions and superficial judgments.

Undermining Relationship Stability

During the early stages of dating, couples often face arguments and disagreements. In a world influenced by dating apps, the temptation to return to swiping becomes a quick fix to relational problems. After each argument, the thought of swiping through profiles resurfaces, leading individuals to question if they are with the right person.

This mindset, ingrained by dating apps, teaches people not to work through their issues but to move on to the next person. This undermines the foundation of building a strong, lasting relationship, which requires patience, understanding, and conflict resolution. Instead, dating apps promote a throwaway culture where people are quick to discard relationships at the first sign of trouble.

Superficiality at Its Core

One of the most disturbing aspects of dating apps is the superficial nature they promote. The initial swipe decision is based almost entirely on physical appearance. Although users can write bios and share some information about themselves, the primary focus remains on looks. This emphasis on appearance over substance reduces individuals to their physical attributes, overshadowing personality, values, and deeper compatibility.

This superficial approach to dating not only limits the potential for meaningful connections but also perpetuates unrealistic beauty standards. It encourages users to judge potential partners on their looks alone, fostering a shallow dating culture that overlooks the importance of character and personality.

The Prevalence of Sex Workers

Another issue with dating apps is the presence of sex workers using these platforms to find new clients. Men may think they have matched with someone interested in a genuine relationship, only to discover that the person is seeking clients for transactional relationships. This deceptive practice further erodes trust in the platform and adds to the frustration of users seeking meaningful connections.

Women Seeking Validation

Many women use dating apps not to find a genuine partner but to confirm their attractiveness. This behavior is driven by the need for external validation. Women might engage with these platforms to boost their self-esteem by collecting matches and compliments, rather than seriously considering any potential partners. This creates a dynamic where men, expecting genuine interest, are met with superficial interactions that lead nowhere.

The Few Success Stories

While there are success stories of couples who met and married through dating apps, they represent a small percentage of users. For successful and busy individuals, the time and effort required to sift through countless profiles and engage in often fruitless conversations make dating apps a poor choice. The process can be tiring, time-consuming, and ultimately lead to more frustration than fulfillment.

In summary, dating apps often fail to deliver on their promise of finding love due to their addictive nature, the superficiality they promote, and a business model that thrives on keeping users single. They encourage a culture of endless swiping, undermine the stability of relationships, and can lead to deceptive interactions. For many, especially successful and busy individuals, dating apps can be a frustrating and time-consuming endeavor with little reward. Instead of fostering genuine connections, they often reinforce a cycle of dissatisfaction and superficial engagement. As society becomes more aware of these pitfalls, it might be time to reconsider the role of dating apps in our quest for meaningful relationships.

As we become more conscious of the drawbacks associated with dating apps, it is essential to explore alternative ways to connect with potential partners. This could include focusing on in-person interactions, joining clubs or social groups, and engaging in activities that align with our interests and values. Building relationships in a more organic, less commercialized environment may lead to more meaningful and lasting connections, ultimately bringing more satisfaction and joy into our lives.

Florent Raimy – International Matchmaker